“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” ― Sun Tzu

CDI’s New Marketing Division & 2012 Scheduling!

I’m sipping the coffee on this quiet 2012 morning and feeling good about the new year. I did start back in on Tuesday and was just slammed with things to do as I think many people are eager to start the new year right. I think I was a little over-excited with how fast I hit the work. Many folks will still be out until end of next week but I’m getting done what I can. The holidays were wonderful and it was topped off by the great Michigan State Football Bowl win. Now if the Lions can push on things could be just peachy.

I’ve got so many things in motion right now. I’m really trying to get my first of the year schedule in place. Now when I say that it takes many forms – acting, producing and writing. I’ve taken the time to set my goals and now the steady walk towards them begins.

First thing solid on the schedule seems to be the World Premiere of “7 Stones” at the end of the month. I think this is just VIP cast/crew and their family members. I have not been actively involved in the post on this project but I’ve heard the footage looks amazing. So I guess we will all be excited to see just how the story unfolds.

I also talked with “Locked in a Room” director Larry Simmons and they are looking at a possible March showing. He also discussed what is in store next with his company and once again it sounds exciting. I also talked with “Benjamin” director Jon Osman and things are looking very good over there in NYC. We might have a festival showing or two and we’ve started some talks with distributors. On that note – we also start the first round of negotiation talks with a distributor on “Outside the Wire” this week. We have several theatrical showings already planned and so it will be a good year for this project. Last week the post team on “Darkest Night” started to work on the theatrical edit. Lots of good footage that has to be cut down for runtime so I don’t envy that job.

Development continues on our slate of films and I think 2012 will see a couple of films go into production. I also read in Variety about my good friends at SplitVision Entertainment moving ahead with a slate of projects. It is so cool to see friends all moving along the path in our career field. I think it will be a good year for many of us. You have to learn to look at what did go good in a year and not just the setbacks. Also the key is to not drag any negativity from past setbacks into the new garden of opportunity. I see that quite often from others and it’s exactly what will poison a new venture. My advice – Don’t carry that kind of negative energy forward. Sometimes the success we seek is right around the corner.

I’ve got a script or two to still read and one I want to re-read to get a better take on it all. Like I said, scheduling becomes one of the big factors now. I’ve also been doing a little script writing and that is always fun.

Lastly, our production company CDI has opened a new division that centers on marketing. We work via The PRNewswire services and can show you how your film, product or service can reach 100+million exposure points. Your news can be seen on the Vegas strip, New York Time Square and thousands of news portals. Feel free to contact us if you would like additional information.


I’m going to top off my coffee and get to a little bit of work today.

Have a safe and wonderful weekend.


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