“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” ― Sun Tzu

Posts tagged “crowdfund

Know your Goals for 2019

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Sunny Sunday in Michigan although it is beyond chilly and only going to get colder. I’m happy to be up and about after a week of being under the weather. I was sick with a touch of the stomach bug that was going around when I was finishing post work on THE CHRIST SLAYER. A week of healthy and I got hit with a come and go fever riding with a head cold. I was mainly just achy and weak with sinus pressure and a deep cough. Now only a touch of the cough remains. I dislike being sick (who does?) as I always have lots going on.

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I recently had an invite to be on camera for a young director I really like. I had to turn down his offer because it did not come with money. On the same day, I had six hours of business tax prep work that I did instead. That’s why I see some merit and perhaps fun in the hobby-side of the filmmaking game going on but it’s truly such a vast different game from what a few others are doing.

I think I have to just accept that filmmaking for some is like playing golf. They don’t play in the pro circuit earning but just enjoy swinging the clubs with friends. But if you do have your eye on the pro circuit you need to direct your energy and efforts towards that and those who are striving to that end.  The longer you play in the hobby arena that’s lost time where you’re not prepping for the big game. You’re not learning the lessons that come with the true business of filmmaking.

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Crowdfunding in film with only a few exceptions is just playing. It hurts many who never learn to pitch or to earn. I see people spouting with no idea of securities law just shotgunning for investors. People tote in their PR being professional but ride without insurance or workman’s comp. They’ve never done all the accounting, the 1099’s and K-1’s1099 and everything that comes with being a professional filmmaker. Now some will evolve but most will not. If you don’t have your chain of titles and releases, no major distributor will want to touch your endeavor.

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I’ve stated that I work very hard on the business and still make the occasional mistakes. That is part of learning. So when I see people not even trying to step up business-wise it’s sad. Artistic talent that could grow into more is hampered by the business or lack there of. I’m wishing you all luck, sincerely. I want to see castings that pay more that IMDB credit and food. I would love to work a few days here and there on projects with new artists but their business has to be there. Otherwise it’s all just pretend. So when your career is not going how you want it stop pretending you don’t know why and look at what you’re doing. It’s kind of along the lines of that doing the same thing and expecting different results. Make 2019 different!

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I had a conversation with a fellow filmmaker about a few recent postings. If someone says in their listing, ANY EXPERIENCE or NO EXPERIENCE NEEDED – pass and pass. That is a red flag of the quality of work. What they’re willing to accept. That might be okay for a community theater posting but don’t look for professional talent to come knocking. I know what we look for and it’s not Uncle Pete who thinks he wants to try something new. Or someone just looking to fill their spare time. So pending your own goals, vet the opportunities.

I do occasionally watch videos of artists as we’re always looking for possible additions to the CDI tribe. Most often in these videos I see inconsistent quality because of holes in cast or crew experience, poor story or inferior equipment. I’ve seen aspiring talent that puts something forth that frames themselves poorly.  I’m not trying to knock anyone as we all start somewhere and I’ve been through it all. I recently saw someone spotlighted in a post. I don’t know this person but they often post about their projects.  So I take the time to click thinking I might get a glimpse at what they can do in front of a movie camera. Instead I get cheesy selfies being used as promotional material. To someone who doesn’t know this person it doesn’t say hire me, it says waster of time. And it frames the person in a poor light – literally.

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That’s my little insight and I hope a few of you use it to better your year. One solid project is better than 5 weak projects in terms of exposure. OK. Let’s look at a few CDI film updates.

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THE CHRIST SLAYER is DONE! This film is not the largest budget project I’ve supervised but in scope it was a beast. We had VFX happening in Canada which included digital matte’s and model building. Sound design in period pieces is always harder since you have to shrub any sounds that don’t belong. The same goes for visuals. This film was delivered last week and it will play theatrical events in April. It will be available on the lead up to Easter both on DVD March 4th and streaming after that. If it plays in a city near you please treat yourself to seeing this on the big screen. I will let you know when theatrical show dates appear.

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In March WILD FAITH will also be hitting theaters across the USA before releasing to home video. I also think we’ll be getting the new artwork very soon.

With both of these films finished we’ll be turning our attention to MBF. The Animal Planet promo was viewed over 420,000 times and I do hope they run the show next season where Duncan visited the set in Corunna, MI. We’re close to our first edit. From there a few tweaks and onto music and sound design. We’ll be delivering the film June 30th to the distributor. It looks like a theatrical followed by the home video run.

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DEVELOPMENT of the new CDI films is underway. We’ll be launching the IMDB and putting our summary packages together. LOST HEART is next up so stay tune.

Okay. I’ve got a pork roast in the crock pot. I’m going to go check on that and do a few other things to get ready for the week ahead.

Have a great Sunday and we’ll chat next week.

DJ