“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” ― Sun Tzu

Bestseller 2.0, ASHES Trailer, Tomatoes & TV Series

Good morning to all of you EST readers and for all others hello! I’m excited that this blog has really got to be international reflecting the great brotherhood and sisterhood of artists world-wide. Many years ago I stared this blog on a DJ Perry fan page created by well, a fan Pepper and it has grown into this blog over the years. It is a place where you can tune in and read about my journey and maybe gather some unique insight into your own situations. I’ve been a bit tough over the last few weeks because if you really want my comments on issues unfolding around me I’m going to state the facts. I’ve never been a real sugar-coated type person. I’ve had issues with people in power who think they demand respect vs earn it. I’m many things outside this business of ours and so a title means little if I don’t respect you. I look to actions vs words and truly look at the person and their potential. I would rather have someone with less experience and the right skill set to nurture and develop. Know that your actions are always being evaluated and in our business evaluation and accountability are king.

We’ve made some great structure changes to the upcoming BESTSELLER film. It has been a time of evaluation and accessing and I have to say that I’ve not seen such potential squandered in some time. That has almost all been corrected. As legal and accounting clean up the past um… camera tests? Acting rehearsals? We’re preparing an entirely new ship to launch –  BESTSELLER 2.0. New management, new director, script clean up, new locations, new battle plan and accessing cast and crew.  For those who saw  the PR last week, I did accept the offer to play a lead in the film. I’ve been enjoying “finding” that character within and I look forward to working with my “7 Stones” co-star again.  Stay tuned for a new website that will also be launching with our new campaign. This movie is going to be an exciting ride.

If you want to see what film our team previous managed I invite you to watch the official theatrical premiere of ASHES OF EDEN. It premieres tomorrow Sunday at 8:00 pm EST at

https://www.facebook.com/events/396047207183814/?ref=3

ASHES OF EDEN dialogue edit is now about complete and sound design and music work is about to start. Color correction work underway. They had an event last night and played the trailer sneak peek for a few hundred people to a great reaction. More promotions are going to be heating up as we make our way towards a late fall premiere. We also did a Lansing area radio show that broadcasts to 30 countries and that can be found on the http://www.ashesofedenmovie.com site.

This week has also been filled with other notable news

A drama that may or may not launch in Detroit next week – I’ve been consulting on since about December and we have a production contract sitting out there. The company needed some LOI from us and wanted us to work out the legalese later. STOP RIGHT THERE! You want to know why so many projects become a cluster ##$% is that you need to define and work out legalese ahead of time. Too many people have carts pulling horses. It seems to be a reoccurring issue with some people and it always spells trouble. Good business starts with a good foundation and that means have a solid groundwork of agreements. This venture has had some major issues in communication whereas advise given is just flatly refused. I’m trying to give advice to protect an investment and give the chance for the best film possible to be made. But at the day’s end they want to push forward despite warnings and so what do you do? Script changes, creative suggestions that help budgetary issues – all given and ignored. Now I’m not use to going at something as just a JOB. I run on passion and art with business being woven throughout. Some of what I warned about is coming into play because at the end of the day – hard work in the wrong places and good intentions will not solve pre-production issues. I’ve had to look at the idea of checking my own ego and pride and just making the best possible film with the resources available. So the contracts are out there and the requirements known so if it happens – I will go at this like I do everything – with BEST EFFORTS. If they don’t agree to our most basic requirements – pass. I’ve passed on several projects this year including another acting offer yesterday. It just has to make sense. My issue here is saying NO can mean a financial loss to many people BUT there will always be another. Until the ashes are spread I will always have the need to create and engage in storytelling but I refuse to be ruled by SHELLS & BEADS. Now time will decide – I had to kill all effort and communication – time for talk is done and now only action remains. TO DO or to DO NOT!

There is interest that came from left field on helping to produce and co-star in a TV series for a major network that I watch often. A pitch last week, which by the way was thought to be a bust – resulted in a call that evening sharing their interest. Never overlook the poker face. I hear it from many actors who think they tanked an audition and that is the one they landed. Now this project here is of course under non-disclosure but it is one of the few projects that I have said yes to as a regular. (Should it go) So as soon as I get off this I have a story meeting as now they need their written pitch to move up the line to get green lit. It may or may not work out but it is another growing experience. Also in sharp contrast to the previously discussed project – good communication is what has this project moving.

Word is that a couple of films recently licensed may be dubbed into Spanish for distribution. I’m still working the final pieces of the Germany license deals.

Great Skype meeting over “Darkest Night” and the 2014 follow-up shoot of “The Beast”. They have hired a director and the UPM and so movement is beginning on that front.

“Supermodel Showdown” TV series is moving right along. Some teasers for this will soon be heading to distributors and audiences.

Outside of all this movie stuff – a great soccer tie last week against former league champions. Tomatoes are now ripe in the garden. I did some good work on the office this week. We did some good grilling and chilling a few evenings and today will also have us grilling some pork steaks. I’m off for a story meeting before enjoying the day. I hope each and every one of you have a great weekend and productive week ahead.

DJ

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