Michigan Saturday (Casting Info, New Agent, New Role)
Well I spent a good day and a half with no wireless internet. Comcast just came and gave the major upgrade/overhaul and now things are working great. I had to stumble through a slew of email business exchanges via my phone and I apologize now for the random misspellings that likely made it seem that I had suffered a stroke. It has been a beautiful week outdoors with only one day hotter than I truly enjoy. Our garden is yielding its 1st tomato’s and after a good mow today everything looks great. It has been a semi-busy week that I tried to balance out with some good downtime just to ponder and think. Never underestimate the power of the quiet mind. You must make that time for yourself to think outside the mind storms that so often threaten to swallow us and our focus.
MICHIGAN
The more that I’ve refocused energy on my home state the more hmm… disappointed I’ve been on the state of things here. (In our film business) I love Michigan and am proudly, a life-long resident. I think that entitles me to have an opinion. I’ve been accused before of not really taking as much of an interest in my home state’s film industry. I think that is only partially true and comes with a major clarification. I really do feel that I’m in a Collective worldwide with groups of sincere artists. I don’t see lines on a map and boarders of state and country, as much as I see A) sincere storytellers OR B) fame-chasing bullshit artists. I know well the reputation we can get as Michiganders. I’ve got almost two decades working in this business and some years prior as a struggling artists. I’ve taken my journey step-by-step with no shortcuts or huge helping hands. I’ve fought hard by my ACTIONS, not words, to change how people think about Michigan. I know to a circle of industry people they know myself, they know CDI and they know the companies and projects we associate with and that is what they think of when they think Michigan. Our ACTIONS have earned us the positive associate with our state.
I unfortunately have been privy to the other side of the coin. The pecking order, name dropping, fake it until you make it mentalities. Insecurities by many of our state’s artists that create division vs unity. I’ve been made aware of some of the painful decisions by certain individuals /companies over the years. Situations whereas some half-heartedly take on projects without a real clue to what it takes to successfully complete something. As long as they can wear their shades, talk on a blue-tooth and pretend they know what is happening – all good.
Some of the best artists out there are not the loudest talkers because they are in action. They are asking themselves, “How do I complete my art and make it fit into a business world?” Others talk the talk but seldom walk the walk. So I guess my interest/our interest as a company really is on the right collaborative fit and the character of the people, not the place they call home. You would think Collective Development Inc. says that all in its name. As a company we’ve spent millions of dollars outside our state and also a good amount inside our state. Sometimes it is the story that dictates location and sometimes business decisions do play in. I see many frustrated artists sound off because they can’t get any financial traction but they still want to only focus on the art/show/fun vs the business aspects. If you don’t do it as a business you do it as a hobby. Nothing wrong with that either. I make wine but I don’t own a vineyard. I play guitar but I don’t get paid to do so- They are hobbies. If you’re a hobby filmmaker who hates business – I would say avoid investors and focus more on donations like fundraising sites. Make stuff for fun and festival showings. Just don’t create disasters in the investor pools by piss poor management. When a project can’t even make it to market – to fail or succeed by an audiences vote to buy, that is ultimate failure. Now failure in itself can be a positive if you learn from it. If you accept it and embrace accountability and consequences. I’ve been witness as of late to some of this damage done and it really disturbed me. I wasn’t as mad but more sad because I know how hard it is to get established. I also know how small this industry truly is and how a few bad decisions can end careers.
As I pointed out last week – some careers being ended could be good for the whole. When we first started out and were given an opportunity – we gave every ounce of effort we could squeeze out. Even with that full effort we made our share of errors and had to overcome issues and setbacks. Now when you see folks “half assin’ it” (My dad’s favorite saying), it’s just disheartening on many levels. Usually because someone nearby would treat that opportunity like gold. I’ve always done that when I say YES to some project. I always go into every film as if it could be my last. I have come to realize that some people claiming passion don’t really care about the work as much as they just want others to respect them. Hard lesson but still very simple – Respect is earned! You can’t buy it, demand it or find it. It’s earned! Make a movie under respectful conditions and you’ve earned the respect for life. I’ve lost a lot of respect of some folks just by observing, listening, reading and watching. I want Michigan to be respected for the great artists living and working here. You are defined by your character and in turn help define us all as a whole. You will be defined by your actions.
Off the SoapBox – Other Film Updates:)
– Strong movement on “Supermodel Showdown” and with new footage – we’re making it even more compelling. Cool first TV series for sure.
– German sales deal moves into final delivery stages on our 3 films licensing to those territories.
– Awaiting MFO approval on a project – Shoot OR push that is the question. It all depends on how fast these ducks line up BECAUSE pre-production doesn’t happen with a wave of a magic wand. This project if it goes this year will employ many actors. Please do get your reels of previous drama work ready. If it moves ahead we will be moving fast. If you have reels I plan to eliminate many of the hoops and cast from reels with possible interviews. We will treat you as professionals but be ready like professionals.
– CDI announced new production deal on “Bestseller” and major re-organization underway. Some of the previous management on this project inspired some of my opening blog statements. Not all of them. I will also be announcing an on-screen role. I was offered a role in the film and after 3 days of consideration I accepted. I’m excited about this and I think fans will really enjoy it:)
– GREAT movement on ASHES OF EDEN. We had a good 30 country radio interview this past week. New theatrical trailer almost done. Dialogue edit almost done as music and sound design continues.
– Development of new relationships with networks continues. Working on some new HBO development.
– I did get a last-minute call from a director friend (J.B.) shooting some B-Roll in Lansing for a cool UK Sci Fi drama shooting in Michigan. I stepped in and did a great cameo doing something on camera that was a first for me. It was a cool character and a cool scene. I was a little jacked up with energy on Take 1 and gouged my finger fast drawing a pistol. I guess if you ain’t bleeding – you ain’t working hard enough.
I will also be announcing that I have a new run going with a theatrical agent in Hollywood. I wanted a foot there because I am going to work into maybe a studio picture a year. I’ve had many of my A list crew friends working studio films in Hollywood ask why I wasn’t wanting to work on studio films. I’ve been fond of the diverse, unique filmmakers I’ve gotten to collaborate with in the indie world. I keep working based on people who know my work on and off-screen. I don’t play Hollywood BS games very well and so if the best ass kisser is gonna win – well, it won’t be me:) Ass kicker maybe:) But the agents think my art is strong enough and if the studios are looking for a new face – cool. Otherwise I’m just continuing to grow my audience film by film – country by country. Either way is fine or a nice mix:)
DISTRIBUTION UPDATE
“Locked in a Room” is part of a fall “8 Horror Films” set at Wal-Mart, Target, Sears, K-Mart and other fine places. I think $10 or under and we share billing with several other stars showcasing their scary goods. It is getting scary movie season and I’ve put 3 out there and you can go back and watch even early classics if you so choose.
Some of these notices will be explained in more detail in forthcoming PR but I like to give all of you the advanced scoop:) Enjoy your weekend! Nice job by the LIONS also last night!
DJ
“Bestseller,” “Best Efforts” and “Being Responsible”
It is a wonderful Saturday and the dogs are watching some Scooby Doo as I’m doing some morning film work over coffee. This was a week full of announcements, many business calls and exciting updates. We will look at some of those updates and discuss a few situations surrounding them.
I think last week we talked a bit about the temptation for struggling artists to take on parts that aren’t right or tasks that they are not suited to do. It was announced this week that CDI http://www.cdiproductions.com will be the new management/production company on the Michigan-based feature “Bestseller”. Due to my association with the lead Melissa Anschutz I was in the knowing on the journey she was undertaking. I was privy to all the bumps, blunders and lack of organization. I was aware of who was solving problems and who was creating them. I let most of it roll off with a shake of the head because it was not my issue. Even so, it disappointed me greatly. Any hardworking filmmaker will tell you how hard it is to finance a film. That’s because of the large number of potential investors who have been burned or who associate with those investors who have been burned. By burned I also mean – unfinished films or films that have had such bad business done that they are not able to be taken to market. If someone truly puts their BEST EFFORT (That legal term from last week) into a project and it still fails that might be a different story. But when someone doesn’t put a best effort forward and they fail – where is the accountability? Many want to take accountability when things are looking good. When the PR releases are spewing hype or one is prancing about set playing “Hollywood” looking busy BUT when things go wrong they are the first of the finger-pointers. You MUST “own” both the good and the bad if you are in charge. If you are a chaotic mess that is the ripples that you will send forth from you. If you radiate a calm center that too spreads throughout a production.
COMMUNICATION
Screaming is NOT communication and shows weakness and frustration by the party doing so. I know personally an associate in the insurance realm who had to also deal with this chaotic force. I heard the stories from multiple people about this communication. You tie that with the lack of pre-production work and the picture is perfectly clear. Now on a personal level – I’m offended by people paid to guide who use inexperience against others to try to disguise their own shortcomings. A film set is full of challenges but the only ones you should be facing are those things you could not control with good pre-production work. I’ve halted shoots and pushed start dates when I saw a ship was not yet ready. If I see a place where leadership is lacking in a department – be it in the director, AD staff, office, anyone – I will rearrange or replace someone. You don’t just watch a boat fill with water and do nothing. If you are a lead producer or that staff – It’s your JOB to fix things that are broken. It’s your JOB to anticipate what could/or may break down and try to prevent a breakdown. It’s your JOB to fix something quickly, quietly with the least amount of attention or distraction. That means that this is not a dramatic “LOOK AT ME FIX SOMETHING” moment. The best producer work is often never seen or heard. It is known by the experience the cast and crew had and the final product they captured.
Now this situation on “Bestseller” is not isolated and this issue of poor management seems to be a pattern. Sometimes one doesn’t hire enough artists to properly execute a job or make sure that money truly finds its way onto the screen. You also don’t start playing “Hollywood” George Jefferson because you are connected to a large bank account. You treat those funds like your own funds and stick to the budget. Overruns are poor planning. A producer team is responsible for the hard work of all those artists. You represent how people will look at our state’s artists. Are we seen as capable leaders or forever doomed to feed on the scraps of others coming into our state. Now I did not have anything to do with this situation. As a matter of fact I turned down earlier invites on acting and producing. That rejection was based upon the fact that fires were already burning in PRE-PRODUCTION crisis mode. I also knew that much misinformation was flying everywhere either implying deceit or disorganization – both bad. Bottom line – I don’t like fixing other’s messes. The problem seems to be that while I’m hard at work finishing projects (2 features (Donors, Ashes of Eden) and 1 TV series (Supermodel Showdown) – someone else is at the local film festival mixers smoozing up any starry-eyed potential investor or novice filmmaker with a budget – selling a skill set they do not possess.
Now potential investors – YOU have a responsibility to vet people out and not get stung by the BUYER BEWARE. This “Bestseller” ship was professionally parked and the responsible parties removed. After that my company was recommended again to come manage. With a clean slate I listened and the deal was made. The ship is now being refitted and we will make one heck of a movie I can promise you that. I can promise this crew and cast will have an enjoyable experience filled with hard work but will be rewarded with respect. Those that know me can vouch that I take my film jobs very serious. I turn down lots of work because it must feel right. In this matter I wanted the truth out there. The fact that I don’t wander in many social circles I thought this direct statement best. I will say this to anyone out there unqualified to produce or unwilling to make the Best Effort – Stick with what you are good at and don’t muddy the waters. The sooner that the proper artists align in Michigan and the BS artists are benched – great things will come from our State. As we have more stories of success vs screw ups investors will start to take our artists more serious. So I ask you all to please clean up your act. For those who don’t – I would gladly testify at any arbitration or legal proceedings on how a film set should be ran. Enough of people giving half (if that) efforts and poisoning the money wells here in Michigan. I’ve been personally part of 2 projects that went south because of false promises from people. It hurt our momentum as a company but luckily our productivity outshines those few dark moments. One bad deal can kill others momentum and ruin dreams all together. And just how truly sad is that? I’ve made many friends in this industry around the world because of respect that grew from doing what was expected. I’m not in this industry to make friends first – I’m here to tell stories with other hardworking, passionate artists. Friendship and respect is earned. Period.
Okay, I’m off my soap box now. Other updates –
– It looks like I finally got my German invoicing all complete. It has been a good learning experience doing these foreign sales.
– “Ashes of Eden” new trailer is a week or so out from release. The trailer looks great. The film is having the dialogue polished and is almost done. Music and sound design is on deck.
– “Supermodel Showdown” I was in search of a few B roll tapes that we feared missing but I think those have now been recovered. The show is coming together and is looking great. Not as fast as I would like but there is no script. This is truly a reality show.
– I have agreed to play a role in “Bestseller” now that we are officially “in association” because with myself starring in 3 thrillers in the last 10 months it really boosts distribution. With CDI’s involvement I can say to all the artists that the film will get a release in several countries.
There is a possibility of another film shooting prior to “Bestseller” going into production but next week will tell. We have a window because of schedules and so will the chips fall right? That is the question:)
I hope you all have a great weekend and keep Clawing your Way to the Middle:)
DJ
DJ Perry's Official Blog 'Clawing My Way to the Middle' 