“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” ― Sun Tzu

Spring Updates, Spartans & Showcases

Usually I’m posting my blog first thing in the morning but I had a full morning of other activities and so now here we are together. I apologize for my tardiness:) I will give a few updates before my alumni school Michigan State University starts their tourney basketball game in a short while. My thoughts have been on spring and so many things are happening that I feel very optimistic about. I will pick a topic that ties into a few events of our own.

FESTIVALS

I love that film lovers can be exposed to product that is not direct mainstream and is often a showing ground for developing filmmakers. What I’ve learned in almost two decades of filmmaking is that they are great networking opportunities. Many ongoing relationships between writers, directors, producers, DP’s, actors and so on – start at festival events. I met fellow filmmakers at a NYC festival years ago and we ended up making a film in Mexico together. So when creative minds meet good endeavors can come about. Now on the other end – overspending on many, many, many festivals in the name of marketing versus going directly to distribution/licensing to start capital investment recoupment can be a mistake. IF a distributor does not like a product it does not matter how many small festivals you won – it won’t help you. There are only a handful of festivals that attracts buyers and even inclusion into those festivals does not assure anyone distribution. As a matter of fact only a very small % at those major festivals get a deal. Now I’m not saying don’t do any festivals because playing to a home crowd who often assisted in the making of the film is good. Targeting a few horror festivals for your horror film is not a bad thing. BUT a grand tour of festival partying that might see tens of thousands of dollars being spent vs returning on the investment is…well you do the math. We’ve seen a surge in festivals in the past few years and so the wreaths or laurels or whatever they call the “award logo” has lost a lot of value to distributors and even to audiences. SUNDANCE and a few others such as TORONTO has kept their value. Others will perhaps grow to become major festivals – I’ve watched that evolution first hand in my own home town with a pair of festivals. I’m proud that our ASHES OF EDEN movie will play first to the local Lansing audience. We used cast and crew from around the state of Michigan but it’s especially  nice that 3 Lansing area companies created this moving film. Often a lot of talk is centered on Detroit or the West side of the state but I think people will start to realize that right here in the heart of Michigan (LANSING) – talented artists exist. With ASHES OF EDEN, we’ve been given the great honor of closing the festival. You can follow here http://capitalcityfilmfest.com/info for updates. I know that we are working a deal for cast and crew and our sponsors to be given tickets but many family, friends and fans will want to know how/where they can buy tickets. That info will be coming to that festival site soon I would guess.

On the same day (April 13th) REALIZISM will play in the afternoon.

http://www.grfilmfestival.com/schedule/short-narrative-block/

REALIZISM, a cool short will a big message!  I truly LOVE my role in this film. It has me playing a touch comedic which is something I really enjoy. Mitch Nyberg directed the film and it is truly worth a watch if you are in Grand Rapids. If you want the double dose you can get in your car and drive to Lansing!

The interest in licensing films from the CDI library and our new arrivals is in full swing. I’ve had great talks last week with a few major TV networks. I can see the doors opening and that is good news for several of our products. You all will be getting many new announcements about our films playing in different territories, TV networks on various platforms. We just got word that the Afghanistan doc “Outside the Wire” is fully delivered for VOD and I will be announcing  where you can watch this powerful piece once I know.

Here is a current example from PR Newswire

http://www.prnewswire.com/news-releases/ups-two-week-celebration-of-easter-presents-the-greatest-stories-of-the-bible-251413651.html

BOOK OF RUTH, JOURNEY OF FAITH our hit biblical film is part of a BEST OF two-week showing of faith films with this Atlanta-based network. We might have some other exciting news forthcoming on the biblical film front. Look for some PR from us around Easter.

Also 180 degrees from this news – our Philippine based horror film “Darkest Night” releasing into Germany, Austria and Switzerland on March 28th, next week!

Our sales team is also working on some theatrical showcases that we will be announcing soon. This will basically be a once a week theatrical showcase that will go on for several months. We also have new reps in India and possibly the UK to help facilitate dealmaking in those territories.

“BESTSELLER” is about to start PHASE 2 of editing. This will be an intense polish with our director. I’m looking forward to getting you all a 1st look at a teaser here soon. I’ve got distributors begging for a 1st look on this film as well. I’m extremely happy with the 1st cut and so it is only going to get stronger.

“DONORS” the feature thriller starring Niki Saletta, Russ Clark and myself will have a premiere in May in Yuma, AZ. I will have more details on this in the coming weeks.

Aside from that – I’ve been putting the new desk to work on script writing. I just completed a film I was hired to write and what a joy that was. Another property of mine that’s been optioned by a studio – just paid their next tier option. (This is when a company pays increasing amounts of money for the exclusive rights to a property) They also reported pre-production is close at hand. You know this to be true when the option checks keep coming. Once in pre-production, a full purchase deal is executed, the film is assigned over and they move into production.

Following some of this success, I’m actually looking over the 20 or so scripts I’ve held back. I’m looking to see what films I can sell off. Basically, If I don’t see the script as an acting vehicle  I might as well sell it off to someone. So far this revisiting of script properties is turning into another good business venture. I’m in talks to pen another script as we speak. I’ll keep developing this avenue because I really do love writing.  My coffee, my imagination and I’m good to go. So if you are looking for a certain type of script or need something written or adapted – bring your check book and let’s talk.

OK. It’s about time for me to relax with a RED EYE (Look it up) and get ready to watch MSU! WE ARE SPARTANS! This is the part where I scream and kick someone in the face right into the pit of DOOM!

Have a great end to your weekend!

DJ

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