“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” ― Sun Tzu

Father’s Day – Future Showings, Castings and Distribution

Hazelnut coffee nourishes me from my morning haze. I had a few people over yesterday to celebrate the fact that on Tuesday June 23rd I will be one year older. I want to throw a  Happy Father’s Day out to all the fathers. My fatherly duties only extend to a pack of lovely animals. As I opened a few nice cards yesterday that spewed nice words on my character I thought of my dad. He taught and continues to teach me things all the time. I see more of him and that makes me smile. He has always been a fair, funny and stern man when required. He didn’t always understand the world of movies or the passion that drove me to follow that path. I think like many parents of artists – they worry and in many cases rightfully so. It’s a hard path where in days past you only got known usually after your death. Maybe this is more applicable to famous painters but it also applies to other artists I’m sure. I’m happy my father is still here to give wisdom, guidance and comfort. I see my parents as the training wheels and I’m happy both of mine are still attached to the bike. I got my father a little love gift that I will give him later but my gift will NOT be his favorite today. My brother and his wife Abby are going in today to have their second child. The Perry clan will add a new little life. We don’t know if it is a boy or girl but we’ll will be happy with either.  So dad is gonna be a grandpa again and that’s a pretty cool Father’s Day present. So the fathers or those that act in a father-like fashion congrats to you upon this day.

As I approach my actually B-day on Tuesday I have so much to be proud of as I reflect back on what has transpired on this journey thus far. It goes all the way back to “PLAYING” with the camcorder in high school and before that making “radio” dramas on tape with dialog and sound FX recorded on a tape player. Recently, I’ve again had the pleasure of watching hundreds enjoy our “PLAY” on the big screen. Let’s look at a few of these movie updates.

ASHES OF EDEN – WOW! What a full journey and starting in Oct it will really travel. We are releasing a clean(er) version of the movie. Our director Shane found himself in a place between SHOW & BIZ. He loves the raw version of his SHOW but the distributors main outlets require a slight adjustment. It is why we do more and more development/distribution work making films that will do well in the marketplace. Early on you can make films basically on spec within a business structure but many mistakes can be made. Does one scene or a handful of words kill a certain retailer and/or TV license? These are things that get looked at now when we are in development. I know Shane came from a hobby-esque film background whereas whatever struck the current fancy was created with little thought to distribution. Once you start partnering with investors (not social donations) you have a responsibility to them. Factoring in all these variables gets your story out to more. If you don’t take these variables under consideration it likely is a situation of showcasing your film to a couple hundred people and moving a few hundred DVD’s to family and friends. The path we’re on can be reflected in a recent sales report I received with over 285,000 DVD’s sold. That is what proper development can bring but sometimes compromise is required. I’m not saying the world won’t accept the thousands of filmmakers who do these films on the side as only art. I’m saying if you want to “PLAY” for a living you must factor the business in at all times. I’m so very proud of this film and I look forward to taking the next step with Shane. A great creative, hard-working mind who was a joy to collaborate with. Check out ASHES OF EDEN once it becomes available wide in October. This week we should see the new poster art surface.

BESTSELLER – This film has had quite the journey. I’ve got an interview that I did recently (Not released yet) – that asked some pointed questions on production and I gave some pointed answers. I’ve flowed with the Q&A at a few screenings about production and went with the spin. The film almost never was due to mismanagement before we came onboard but I’m so proud of all the current artists involved with the RE-shoot. Their work resulted in the fine film we now have. We’re about to announce our next theatrical show date in Lansing with a DVD release party afterwards. We are also working on Kalamazoo and a few in the Detroit area. I would also like to see an Owosso, Michigan screening. So, more showings of BESTSELLER will be forthcoming. We also just got our 1st national distribution offer on the film. We will continue to evaluate these offers.

40 NIGHTS – So this past week our director/editor sat in with our assistant editor, FX supervisor and one of our other producers. This is our second wave of viewers that will give vital feedback. It will be used to create our second pass on the film. From there we will bring the other producers back in to review. We will have a locked picture in July.  Also the 1st teaser trailer of the film is being worked on. I’m excited to show audiences a first look as we’ve had so many reach out about this film. We’ve just opened a new database whereas you can sign up on the 40 Nights website if your church or organizations wishes a showing. This is in response to the requests we have been getting. So check out http://www.40nightsthemovie.com and sign up. I’m excited to also get the licensing of product underway.

Distribution Updates –

CDI Distribution has recently made additional TV deals on three film projects. One is with our non-profit friends at Red, White & Blue who work with military themed film properties. This includes the CDI associated doc “Outside the Wire” and “Standing Post” both are heading to TV. Also “7 Stones” will be playing at this network. Delivery is happening this week and I’m once again proud of all the artists involved.

Also I have been in talks with a new distribution entity via an introduction by our family/faith distributor. We’re looking for the right partner on grittier properties like our thrillers. The 1st round of talks focused on – DONORS, THE TERRORIST and BESTSELLER. The result was they’re interested in all three films. That doesn’t mean they will all land there but they could. But that was my morning yesterday before our little B-day gathering.

The Future-

Script-wise I’ve been doing some good writing. I’ve retooled one of the past CDI script properties and we will look at moving that forward soon. We will likely do some Michigan casting in the weeks ahead. I have to get the new draft of the script polished and over to our distributor. “Knight Chills 2” and another power drama I’m working on are very close to being completed. I also have been preparing to write the next script in our biblical series with Lightworx Entertainment. I have had so much business going on that getting into the writing mindset was difficult for a moment because of that phone call or an immediate “TO DO” that always broke the mindset. But things are falling into a more even flow and the writing is once again going great.

Good Business –

Not to long ago I had a filmmaker in our state try to go behind my back to push his agenda with a contact. Bluntly – I don’t respect this filmmaker. By his own words and actions he is…a joke when it comes to management. His art is careless and his business disorganized. His personal character is… Let’s just say he is his own worst enemy. I normally would not even waste these words on this person but an opportunity to illustrate a good lesson is at hand because of another filmmaker associate out west. He actually asked permission to contact someone and asked if I would mind being used as a reference. This is how business is meant to be done. In the 1st example myself and at least one other person got a call to get the facts on this person. It was odd for this person to reference myself but not come through me. Why? This person knew I wouldn’t endorse him. The nice part of this story is that I wasn’t the only one who reported back with the same feedback. His actions defined him. Your actions will define you. Words lose value when they have no true integrity behind them. Be true-hearted in your words and deeds. The latter person in this story may do some solid business because he practiced good business. This other individual – buyer beware. Don’t buy into the BS that they are selling. Lots of these types are about trying to say what they think you want to hear – but there are also many sincere people. Trust your judgment.

I could go on about this or that but I really need to go get cleaned up. I’m about to become an uncle again today:) After I’ve got a soccer match to play. Our yard needs to also get cleaned up from the gathering yesterday.

Have a wonderful Sunday.

DJ

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