“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” ― Sun Tzu

Forge Your Destiny, Manifest Your Mythology

40 Nights Location photo

One of the locations for the upcoming CDI feature “40 Nights”

Hazelnut coffee is a flowing and soon it will be snowing and…welcome to 2016! I got up nice and early and had some communications with our post supervisor. We have a final “40 Night” audio file (music, sound design, mixed) and visual file (color corrected with intro/outro and VFX) and overnight they were “baking” the two together into one final film. That will be uploaded to the gent who has mastered the DVD for mass reproduction. Monday morning he gets the Closed Caption file to insert and move on to the manufacturer. From there the creation of DVD’s and shipping to the warehouses. So we are close to having a COMPLETED movie.

"Don't Hate - Create" - DJ Perry

Last night I was working on my answers to a Yuma Sun interview. We’ve also got a few more story requests from magazines coming in. I’m starting to move these to the distributor so the PR department can organize. We will also start looking at event showings of the film leading up to the national March release. Once we have our screening link they will start their oversea sales.

Jesus in the wilderness

DJ Perry as Jesus in the biblical drama “40 Nights”

This coming week we’ll start pulling things together on “Chasing the Star” the second film in this QUEST TRILOGY. We had a big production meeting yesterday and it looks like a few days of our schedule will be shot in Michigan. The bear share will be in Yuma, AZ  but a few sets make sense to shoot here on our home turf.

The faith to follow

I’m happy to announce that our final script in the series has a first draft. We will be announcing that project once we announce “40 Nights” done and “Chasing the Star” prepping to film. I think we’ve found 2 of our 3 magi leads. We’ve been centering in on many other roles and I’m excited to see this project come together. It is a beautiful story and will be an excellent film that I can only hope will become a Christmas classic.

Celebration Cinema BESTSELLER

Boards at the Celebration Cinema giving local showtimes

It is funny I had a conversation with another distributor this week on a different project. They were VERY aware of “40 Nights” and expressed how deeply they wished they had that film. We would do X, Y and Z = coulda, woulda, shoulda. I had to paint a very clear picture for him. They stated before that advances and guarantees were not their thing because they did not need to. Why? Because they have new filmmakers who need a way into the marketplace. I know the filmmakers behind one of their upcoming titles. The director is a good guy. He has unfortunately attracted a local parasite… Anyway, the distributor has that product versus our “40 Nights” because he didn’t put his money where his mouth is when he could have. I had to politely, but directly, shut down his debate. One organization came with action (A 3 film deal) and one has just big talk – after the risk of production was over. “40 Nights” and all three films have a deal in place. This was done BEFORE we started filming the first one.

LESSON

If you want quality product like what I’m offering you have to speak with action (A deal). I’m about done chasing deals after the fact – except maybe in associated projects. So TALK IS CHEAP. I’m not looking for short cuts or pie-in-the-sky promises. I just want solid business partners to grow with. I’ve also discovered that our production outfit is rare. We do ambitious material with a proven market audience. We stay on schedule and budget. (Ask the E.P.’s on “Ashes of Eden,” “Bestseller,” “40 Nights”) And our turn around on finishing “40 Nights” is ten months. FYI: All three of those above films will release during the 1st half of 2016.

Ashes of Eden - Poster

These success stories have led to more projects being brought to our table to consider producing. Even with $ attached and acting offers, you must look at the material, the people attached and pay close attention to strings attached. 95% of the issues we’ve ever had come from people we did not choose but had put upon us as part of a deal. I’ve said NO to a lot recently because a paycheck is not worth just my time. I have a purpose. I am a storyteller and we want to create good product.

Funny that same conversation with the distributor – he stated, I left some money on the table. Did I? Their business model is only around money-grabbing one off’s, which is fine I guess. They want, action spy flicks or family films with dogs and horses. I told him while we’re creating product to be profitable I would much rather have a solid film with long term success and credibility versus a “flash in the pan” sale that dies once they realize beyond the poster and opening credits the film is…subpar. I stated, if money was all I was chasing I would not be in our business. There is much easier ways to make money but I don’t want to look back at my career at 80 years old and see I just made mindless reality shows (Some I do watch) or bad exploit films.  “A HORSE FOR EASTER” or “ST. PADDY PUPPY” – now I know people who do these films just like knock off slates that follow the studio mega hits. I just want more from my career when I look back. I’ve been creating for 20 years now and I can dream of making a few classics. Several films such as “Figure in the Forest” are still playing TV after several years. That longevity to me is success and so I will stay upon my path and try to create original product.

Fig-art

I guess it all goes back to creating your own mythology. You are defined by what you act in, produce, write and ultimately do – so keep that in mind. Also don’t be distracted by haters or what anyone thinks. They all have their own issues. I loved the article that someone wrote in response to a Huffington Post reviewer commenting on the new Star Wars film. Too many people willing to just stir the pot and create noise to get attention. All those people involved with the new Star Wars still made a movie whose merits will be debated for a lifetime. The goof who just tried to rip apart the film flaws is just an angry little-minded person. Somewhere along the line he got knocked down and never got up.

IMG_9893

On set of the thriller “Bestseller”

That was one of my 2016 changes I made. As always, several fools in our field doing bad business. I pointed out to one of my producers ranting on a valid point, THAT person has to wake up and be THAT person. If you’ve wronged people, you’ve likely slept poorly. You’re likely living in partial hiding from people looking for you because of unkept promises or criminal activity. Their bridges are burning all around them and they have not an ounce of the one thing they so badly yearn for – RESPECT! It is nowhere to be found. WHY? Because you have to earn it. You can’t demand it. So while I don’t have any enemies there exists enemies to our business. I’ve risen above most all of that. I focus on our own. I likely won’t be paying attention when these people implode. I do feel a bit sorry for the person they could have been. But you reap what you sow.

MAKE A CHANGE!

Off for more coffee and maybe some breakfast. Have a great weekend and productive week ahead. As always, thank you for your time.

DJ

 

 

 

 

 

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s