“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” ― Sun Tzu

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The Development Storm Cometh

The storm cometh
I love this sandstorm picture. The last few weeks I’ve been working on the follow up film in our biblical series with Lightworx Entertainment. It will be announced in some official development PR soon. The script is called “Chasing the Star” (working title).

Casting has been on-going and I have to say I’ve seen some great talent from around the world. This film is gearing up for an early 2016 shoot.

Staying on the topic of development – it’s an exciting and challenging time. I know what follows the casting, financing, scheduling and development work – PRODUCTION. (Battle Drums) I really take these opportunities serious. A successful project brings continued prosperity for all those involved. It’s a team of people making their artistic mark within set business parameters. If you don’t agree our “tribe” is not for you.

Development…
We’ve had exploratory talks (J.M.) that yielded good financial news. This week we’ve had several productive talks with certain keys on some of our upcoming projects. These films have their worldwide distribution deals in place. It’s a new experience working with the distribution studios in advance but I like it. It means no shopping required after the fact which increases production flow. With a good deal that means less financing effort and with worldwide rights pre-assigned – it means moving into development on something new sooner.

Biz Topic…

REPRESENTION-

I’ve had representation of many types from small local agents to Hollywood big 3. I’ve had managers from many different walks – all with their own ideas of how to promote. Many wanted to mold or change you – following some trend. I think most artists fight to be understood and respected in our business. RULE #1 for someone representing – that is they have to believe in what they are selling. You NEED someone who really GETS YOU. Are you a character actor? A lead? Do they understand why you say YES or NO to a gig? Many agencies are shotgunning talent aiming for anything and everything. I recall years ago when starting out, I asked Bruce Campbell at a sit down with director buddy Mike Kallio, “Any advice on finding a GOOD agent?” to which he responded “Good agent? Good luck with that one kid.” I think he meant finding a good agent was like finding Bigfoot. At another dinner I asked actress Lana Wood the same question. “I’m still looking honey” was her response. I’m saying, if you find that person who believes in you treat that like gold. How many actors would be lured by the grass being greener seduced by bigger agents or opportunities? Be loyal if it’s working. Col. Parker, Peter Grant and others played a large part in the overall success. Art and Business.

My Manager
She recently had my work put before a well known director. I was presented exactly as I should be and without any BS spin. I think in our faced-paced world just getting someone to stop long enough to see your talent is half the battle.

Other Updates

I will be working to get the release dates on “Donors,” “Bestseller” and “The Terrorist” . “Ashes of Eden” is gearing up for the 13th of October US release. I think we might have a theatrical ASHES OF EDEN re-run just before the DVD/VOD release. Stay tuned.

“I didn’t hear no bell” – Rocky


40 Nights
“40 Nights” is now undergoing dialog polishing. VFX work is underway and sound design/music on deck.

CDI Films

I’m very proud of the last three CDI associated films cast and crew. The Michigan reputation has gotten better with west coast executives but the truth is we have been seen as backwoods. Hey, I love the outdoor association to backwoods. We have our pines, birches, oaks – Michigan is full of breathtaking nature. I’m told, We’re Southern Canadians in many ways. They believe that in Canada because it helps soften the blow when the Red Wings kick on them.

Back to the backwoods and how that relates to the former incentives – let’s be truthful, our cast and crew got fed mostly scraps. There exists exceptions and if you’re an exception – GREAT! Only love. But for most – the jobs offered were much below their true skill level.
The State of the State Now
I think we’ve got great talent in Michigan. We produce good players but often bad teams. I think the competitive in-state nature doesn’t always allow the best collaborations.

– To bring this full circle

Kudos to the crews from the previous three CDI features. But if I’m going to do that I can go all the way back to CDI film one. We’ve always taken filmmaking serious. I knew what Hollywood thought of us even then. We often get labeled as inferior but I know we’re NOT inferior. But to say that isn’t the best way. To show them now that’s the way. I’m pleased by what I’ve seen in the wake of the film incentive death. Some cried and left and others are finding their grit again. As the eye of TMZ moves away from Michigan, so does the vast amount of people wishing to be celebrities versus those working to have their art revealed.

In Summary…

I’ve been filled with compliments recently by “Hollywood” insiders on not only the final product but our dependability. That is something that is such a secret to success. If you cannot keep a timely/on-budget production or post a film within a timely turn around -you’ll likely NEVER make it in a studio system where production funds are granted. They are investing into dependability that a marketing team can work with in unison.

CDI – The Brand

We’ve built a BRAND (Collective Development) that represents diversity, quality and dependability. And we’ve been able to do that because we hire people who take great pride in their work. Hire people who are truly talented, accept accountability and maintains a professional respect amongst peers. I’m just very proud because all these films are built largely upon the Michigan talent pool.

DO IT. DO IT RIGHT.
REPRESENT MICHIGAN.
WE WILL ALL WEAR THE FAME OR SHAME OF OUR UNITED ACTIONS
BE THE CHANGE YOU DESIRE
DARE TO BE FAIR
SAY NO VERSUS GO IF THE SHIP AIN’T TIGHT
ONE STATE TO RULE THEM ALL (Sounds Lord of the Rings)
A STATE OF WINNING (Okay this fun exchange just went Charlie Sheen on me – I’m out-E)

Have a great weekend everyone. HOPS are almost ripe. Maybe time for a warm up cup of coffee.

DJ

Three Golden Rules of Evaluating Projects and August Updates

What will become of mankind? The Devil & Jesus debate the fate of mankind.

What will become of mankind? The Devil & Jesus debate the fate of mankind.


The coffee is tasting great on this fine morning. I have to say that the last two weeks have been extremely busy but also productive. Let me think of something that transpired this last week that would be a good lesson to illustrate.

BE DEFINED BY WHAT YOU SAY NO TO

Equally – as much as one can become defined by what they do they can also be defined but what they don’t do. Inaction can be a good or a bad thing pending. It is why great care should be taken in choosing to participate or not. IF you look at what we do as just a hobby, sport, recreational, way to belong/meet people – YES tends to be used more freely.

IF you are doing it as a career (main income) the YES becomes something that only happens after much exploratory conversations.

Let’s look at three things that will most definitely get a NO

1) “Experience not needed” – Yes. I’ve seen this on casting posts. I would not hire an electrician, a plumber or a dentist with this mentality. It says that a person or company has not yet grasped how valuable cast is to a final project. And it has to be CAST as a whole. One powerful performer surrounded by stiff, clueless performers will ruin a scene. You must take care with ALL your casting. And yes, experience is preferred.

2) State that the project is PAID or not right off. It respects the time of artists. Professional established talent will not work for free. If a professional talent took time to read your script and perhaps do a read – what a waste of time if it is revealed to be a credit thing. Now IF you have zero credits – do it. Fight for 30-60 seconds of great footage that can sell you onto professional films. Most of those hobby films have bright moments they just can’t keep that throughout the film. So, save yourself time and ask about PAY right away. The common come back is WE WANT PASSIONATE ARTISTS WHO CARE ABOUT THE ART VERSUS THE MONEY. Guess what? WE WANT A PRODUCTION COMPANY THAT CARES ENOUGH ABOUT THE END PRODUCT THAT THEY HIRE WHAT THEY NEED. I was about to use a camera as an example of paying for what will serve a film best BUT… I see people get nice cameras and bad glass (lenses) so that example is not going to work. Another good example is like the ultra low SAG films that use union and non-union. Non-Union for an actual role doesn’t mean we don’t pay because we don’t have to. We pay all main talent union or not because we want strong talent. In summary – once established don’t work for free.

3) SCRIPT – recognize that the script is the blue print by which every department works with. First ALWAYS read a full script before accepting a role. If the script is poorly formatted or too short/long in page count for a feature that equals TROUBLE. Someone who has it all “up here” or we “make it up as we go” – RUN!
Lack of proper script, pay or understanding of the importance of experience will always get a NO from me. I know that a few smug artists (while misguided I do still consider you artists) will argue that they can use all volunteers, not pay and make up a script on the fly and still succeed. That formula has a small % of success. Magazines will raise up and praise those that do succeed despite themselves. But that is not the norm and they never showcase the countless failed artists and the messes they created often with others money. So if you broke all those rules and you still got a powerful piece with major distribution – congrats. I look forward to seeing your masterpiece.

Okay, how about we get onto some updates? Yes!

This week we were working on some distribution artwork for “Donors” and “Bestseller” is next on deck. The domestic deals on these two films are done and 1st quarter of 2016 will see these release. “Bestseller” additional theatricals are in the works.

I don’t have all the details but worldwide on “The Terrorist” was signed. I enjoyed the people I worked with on this film very much. It was one of the hottest summers on record and that was less than cool. But the final film is what matters and we have something special to share.

“Ashes of Eden” – We might have a special encore showing in a theater before it releases on Oct. 13th with Lightworx Ent.

PRE-BUY LINK – Add to your collection

http://www.christianbook.com/ashes-of-eden/pd/416164?dv=c&en=google-pla&event=SHOP&kw=preorder-0-20&p=1179710&gclid=CjwKEAjwxruuBRC9lLGslqjs-HISJAAkq21sa8zhQyJ5wSUwaLWvDRu186EAP1ZSMGbNESHL9lRTChoC5uHw_wcB

“40 Nights” – the kick off release of the trailer kicked off a lot buzz. Some of the business talks in the wake of this has been exciting. Buyers are starting to get their first look and next week we finalize the licensing management agreement. If you want to create product to sell using the “40 Nights” brand feel free to reach out and I will put you in touch with the right parties. We have some interested parties already and the opportunities are building.

On a Tee Shirt? Lunch Box? Coffee Mug?

On a Tee Shirt? Lunch Box? Coffee Mug?


The film tweaks have been made and the transition to full post audio music and sound design is underway. The work starts Monday and I’m beyond thrilled.

This week look for an exciting announcement with “40 Nights” and onto development.

DEVELOPMENT

We have been getting some great acting reels in from talent around the country for a pair of upcoming CDI projects. The 1st being a western and the 2nd another biblical drama. It will also get announced that the western has been given a letter of intent by Lightworx for worldwide distribution. They are already on board the 2nd biblical film as part of our 3 picture deal with them.

I’m enjoying having the distribution in place ahead of time. I enjoy the collaboration with the people selling for us. It is nice to discuss things in the script stage. Watch for many more announcements on these two films.

OK. Off to deal with BUDGET rental car charge on my production credit card. I’ve had issues with them on two different times. I think it might be time for a company move to another rental company.

Always something:) Have a great weekend!

DJ