“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” ― Sun Tzu

Posts tagged “platform

Seven Updates and Some Past Week Pondering

(Last day on ‘Lost Heart,’ I was wrapped and spent the night working with craft service)

Ahhhhhhhh….chilly Michigan morning coffee sip. I’m enjoying the hazelnut coffee as I prepare to make some sort of attempt to describe this past week. The Good, The Bad and The Ugly. Last week I wrote on UNITY and that was a big hit. I’m a storyteller who loves to enrich audience’s life by entertainment and sometimes enlightenment. I have found that the story is one of the most effective ways to communicate. When people have conversation following a good piece of art it invokes meaningful dialog. People from all walks of life can come together and discuss the final show of The Mandalorian and debate themes, topics and differences. But they’re all united in their common love of Star Wars. In politics they should all be united in their love of our American system.

My belief is that both parties for decades now have drifted further from highlighting, promoting and pushing their party platforms and closer to no-holds barred character assassination. This includes trying to control how things are framed, presented and digested by the public. The reporters of days gone became known because they did not try nor want to be the stars, the story. But some due to their humble-approach, did become stars. Now we live in a time when people want to be “influencers” – what? We influence daily with our actions, words and deeds. I’ve seen the thirst for fame in these people and so the stories drift towards their opinions hammering the narrative to meet their goals. And where is the faith in the respected platforms? Faith that the masses will see the good in the endeavors and chose to back this person, party, platform. But some don’t have confidence in their platform and so they try to pitch, readjust, reframe a platform attempting to catch as much support as possible.

Example: Why is John Deere tractor better than Brand B

Just highlight the positives of what you are selling. No need to hammer brand B’s product customers will see this difference if it truly exists in terms of quality and performance.

Why should politics operate any differently? If you create the better product, better price point, better performance – you will never need to engage in cutting someone else’s rope short.

When I set out to make a movie, I don’t waste energy trashing anyone’s film – I just work towards making a successful story of quality. If I was running for an office I would not waste time tearing down an political opponent, I would just draw people to my platform.

Brand B tractor is a fine tractor but we at John Deere feel that we offer the better product and here is our list of why… but the cheap shots I’ve seen from both parties firing back and forth over the years, shows weakness in their stance. This weakening is what allowed a businessman with no real political experience to land in office. Running a corporation is very different because the power aligns with accountability. Our government is a system of checks and balances. It requires respectful communication and cooperation between the parties. This lack of – created a vacuum for someone from the outside to step in. Things happen much different in the two worlds and we saw many attempts at actions over four years that were deemed not legal in their process. Courts knocked it down and PR blame games took over. I joked we needed a good UFO attack to unify the world. We got a virus instead. This put the old HEALTH VS PROFIT question front and center. They need to flow together as one and not be positioned in confrontation. Healthy, long-living people can spend longer creating more on-going profit. But the medical system in the west has been reactionary vs preventative for a good long time. It is slowly changing and the unified collaboration of data and research is what allowed a quick ramp up on a vaccine. It was done quickly because PROFIT was set aside although the companies will profit. But best was the shared data to help deal with a health crisis facing us all. Can the world please tackle cancer next and be done with that horrible disease? If the cancer numbers had been highlighted and the spirit of collaboration embraced maybe it too would be a thing of the past.

Let’s focus on collaboration. What I see with social media and wall-debates is everyone feels a need to win vs lose and to gloat on that win. Lobbying to try and gather unanimous support vs same side of the table negotiations, talks, understandings.. Harsh ridicule used to drown out or squash any outside opinions but with no discussions. Unwilling to listen is the greatest form of disrespect. This also sounds like many organizations in their unwillingness. In science they have a process to drive towards truth but many outsiders have also been silenced by academic arrogance. Religion? Too many times to count. When I speak on religion I don’t cast any stones at divinity but at man-made institutions. Man-Made – If women want to jump on that bandwagon of also corrupting their institutions, please have at it. BALANCE should be the goal. We all have shared needs and concerns and we have different needs and concerns. I always think that the concerns of a person living on the Southern boarder of Mexico in Yuma, AZ will be very different from someone in Michigan. To find those common things that provide a mutual foundation and to take turns addressing concerns. I have seen HATE, not just dislike but HATE from people. Every time I see hate even pointing out something meaningful, I feel sorrow because that person is sick. Hate is a sickness. It starts with self-hate and preys on all the fears within us. If you hatefully denounce hate, you are still poisoning yourself. I see sickness all around which is why the positive fan mail from our stories have been rays of light. Our stories combat hate with love and leave some temporarily healthy, free of poison. This is only until the next projection of hate from that person and it builds. Unless habits are changed…HOPE.

For the record, I think protests often breed poison if the leadership is weak. They start with words crying of unjust but often turn to poison in one’s own mouth. Watching a group of extremists who wanted to win their position at all costs, clearly demonstrated their uncaring position about balance. I’m still greatly saddened to see the way sacred halls were turned into a scene like ‘Cedar Fest’ after MSU lost a big game. These turned into mobs of people burning things and being unruly. Again, someone lost the big game. And by their actions we all lost, because our character was tarnished. But our character on the world stage was being tarnished by those we elected with their on-going actions. We all have much in common and if the elected people cannot find those bridges and take turns making each other’s priorities something to discuss and enhance, maybe the wrong people were elected. But people can change…

I saw the political bodies House and Congress united in fear and renewed purpose finish their work. Even the most ambitious-party minded politicians had to ask themself what was/is their real “purpose” in service. Now I was looking for that UFO invasion but what we got was an invasion on our process of democracy. I watched some of the most sincere words come from the mouths of people where I had only heard negativity and blame previously. I saw a unity that did not exist 24 hours earlier. Now this unity was not the intent I’m sure but it will likely be the result. It has caused all Americans to sit back and re-examine much like the Covid virus. I think that many never slow down enough to truly ponder and Covid did that. Now we can ponder the past week’s actions. I hope that I never witness such poisoned individuals rabid with hate but I know that is unlikely. It will only get better when we all get tired of the taste of poison hate and seek the sweetest of love and listening.

All this writing and I have not yet got into any film updates. I know that many don’t want any views from their entertainers and I’m often one of those people. As a screenwriter and artists I like to observe, seeking to experience the event from all sides. To question why things happen. I cannot say what tomorrow will bring. But I can control my thoughts, action and deeds and keep the poison from my mouth. I feel bad for the sick wrought with hate. Start a change with what you can control – YOU.

  1. BEST YEARS GONE – The 1st edit is done and it’s being polished so we can take a watch end of this coming week. The reports from editing has been very encouraging with the story, acting and execution of the story being hailed. This all done in a small break during the Covid lock downs.
  2. We are going to launch a ‘Best Years Gone’ Battle of the Bands to give one artist(s) a chance to have their song in the soundtrack plus be involved in a music video.
  3. Merchandise for CDI films has been in development and will be making a big jump in 2021. Stay tune to http://www.cdiproductions.com for updates – SUBSCRIBE TO THE TRIBE!
  4. As LOST HEART continues to expand in viewership here is an other PR article that I’m proud of because it really highlights the script. That is the issue with so many projects is they lack a powerful script that says something. http://m.digitaljournal.com/entertainment/entertainment/happy-days-star-don-most-opens-up-about-lost-heart-film/article/583626
  5. I love the time and process put into doing the final WRITER and DIRECTOR polish on the ‘SILENT NIGHT IN ALGONA‘ script. Tony Hornus (MBF) and I spent 4-5 hours each day last week to go through every line of the script. To discuss each and every scene and motivation. We get to have advance discussions about what will be needed in production. We likely have one more day of work on it – maybe two.
  6. HASTINGS Tv show which is a spin off from WILD FAITH is being read show by show by some of the actors and proposed directors. Those reading the shows are expressing their joy in them. Shane Hagedorn star and one of the series directors said, “The shows are about being good to one another.” Sounds like something we could use. I’m in talks with several parties and I think this series is a matter of when not if.
  7. As we start the drive towards Easter season I hope people will take the time to watch THE QUEST TRILOGY. These are not preachy and propose an interesting perspective for seekers who might not align with the mainstream organized religious bodies. That is not to say that the various organizations haven’t enjoyed them as they all were nominated as ‘Most Inspirational’ winning twice but they were not created in a bubble. They relate very well to the world and I think the films have as many fans coming from a non-religious place. I’ve said it many times that you could be from a totally different faith from Christianity and still enjoy the films. Take a watch and see for yourself (Part 1 Forty Nights, Part 2 Chasing the Star, Part 3 The Christ Slayer)

Okay I could go on about a few more updates but it is noon and I have things to do. Several of the films can be seen free on Amazon Prime, Encourage TV: Youtube and more so enjoy a few of the stories and please do let me know what you think.

Be good to one another.

DJ


LOST HEART trailer updates, tv series and more…

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I bet Yuma, AZ is a tad warmer…

Good morning to you all from the frigid Michigan. We were teased by a few really nice days and I have to say I’m ready for spring. I love snow and find it beautiful. I love the state of cozy and community it creates. A fire. A warm beverage. Reading, writing, socializing – all good things to do when it is frozen outside. Oh, maybe watch a movie or two:)

So I was looking up the PR release from last week on our new CDI film “BEST YEARS GONE” which I want to apologize and I’ve made a correction to the PR.  The book that will be released will be called HOPE FROM HEAVEN. I had HOPE FOR HEAVEN listed because that was a title consideration at one time. They had to go to print before we had talked with our distributor and settled upon a name. So my apology there and we’ll do a great spotlight on the author and publisher when we get close to the book release. Here is the link to the release.

FIRST ‘BEST YEARS GONE’ PR

https://www.prlog.org/12809646-collective-development-inc-announces-first-2020-film-best-years-gone.html

We’ve also been talking to some of the keys and working on casting with the few talent holes we have. It’s always fascinating how a film changes and shifts and falls into place. We’re close to starting a roll out on our cast PR. But our next PR likely coming this week is the announcement of our director. I’m excited because the 1st choice for director on this one was immediately interested. We’ll have many of the CDI acting troupe and some new faces as well. Look for an IMDB page and our social media FB page but in the meantime http://www.cdiproductions.com will also be a place that will start hosting updates. This will be a Michigan film and roll cameras in May, finishing before Memorial Day.

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MBF: MAN’S BEST FRIEND – I received more fan mail from this film. It just always puts a smile on my face to hear from veterans, families of veterans and lovers of dogs. The film digs in deep to the heart and really makes to feel and think. We had a local case of dog abuse in our area and some were outraged at the light sentence. A frustrated 20 year old with anger issues. It really makes the ‘Paul Landings’ blood in me to bubble. There is just no excuse and I hope things will get better in light of harsher sentencing. And I sincerely hope my path doesn’t cross with such a person in the act or…well… PLEASE do check the film out. It will also start playing some festivals and events in the coming months. If you don’t want to wait get your DVD or stream it on Amazon or any number of retail and streaming platforms.

My name is Paul Landings

LOST HEART – I’m just so excited for everyone to get a first look at the movie. DVD artwork is underway and by the end of next week we should have a first trailer. I might tease it here next Sunday for an official launch the following week. We’re in discussions on some possible theatrical, which is not always the way to go. We do have interest in some exclusive licensing also which is always good. I think all the artists will be excited to be associated with this funny and moving story.

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THE QUEST TRILOGY  – For those looking for a nice thought provoking series of stories, our trilogy might be just for you. FORTY NIGHTS, CHASING THE STAR and THE Christ Slayer. Take a watch this holiday season on the run up to Easter.

CTS Screenshot

WILD FAITH – A deal to develop the spin off TV series ‘Hastings‘ has been agreed to and we’ll be getting some paperwork around. If all goes according to plan we would be shooting season 1 first part of 2021. I hope this does all gel as it would be good for the state on a whole and give many opportunities.  I’ll refrain from getting my cart before the horse and stay quiet on this until we put ink to paper. I know that many have been enjoying the film on TUBI free with ads. Wal-Mart and several retailers and still carrying DVDs. Watch it. Own it – today!

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CDI CLASSICS/MERCHANDISE – We’re working to package up some of the earlier CDI films and make those available. We’re also working on CDI merchandise. The GHOST TOWN tee-shirts have been popular with people. Let me hear what you all are thinking. If you have a company that retails feel free to reach on on licensing also.

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This week I have personal taxes on my list. I’ll also keep all the TO DO’s moving right along.  Paperwork needs to be put under certain deals. I also met with some of my advisors over a management deal. I think I have to roll into that slow so it doesn’t effect everything else in motion. So I’ll be putting a counter proposal together and see if we can do some business. Enjoy the last of your weekend and have a great week ahead. I’m going to leave you with this cool pic. Artist/filmmaker Nathan Quinn has been hanging at the fort and having music time. He enjoys snapping randoms and what he does with them is quite amazing. Again I’m amazed by the artists in our state. While at an estate sale this weekend I picked up some great books and one DVD film, Fairview Street by fellow Lansing artists Michael McCallum. Keep creating and I’ll talk at you all next week.

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Some graphic design by artist Nathan Quinn

Hazelnut coffee cheers!

DJ

 


DEVELOPMENT Engines Firing Up at CDI

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Good morning. The hazelnut coffee is flowing and needed this am. I awoke to my furry Daphne daughter throwing up my Minnetonka Moccasin slipper she put a chew on when I left her watching WHEEL OF FORTUNE vs her Cartoons. From there the morning has slowly unfolded as I worked to shake off the Michigan morning chills. WINTER IS COMING.

Now with winter many people moan and groan but I have always loved snow. If it is going to be cold we might as well have the pretty aspect too. Now the other thing I love about winter is the limiting of my yard work so I can focus on my desk work. This season is special because it marks the start of another phase of CDI development.

Master

First, the ink is dry on a deal for me to adapt a book manuscript to a screenplay and for CDI to produce it. Even the title has been left open on the book to see what ‘title’ arises. The reading of the book which is the 11th book for this author I believe. His name? Wait for the press release:) I might have a title by that time. But the characters are very well developed and I can already see the scenes forming in my head. This project will be late Summer/Early Fall shoot in Michigan. I look forward to a week of reading and after that my writing will begin. I’ve been taking lots of notes while moving through the reading.

Additionally we have things firming up on the 2021 WW2 project. It was shelved several years ago but recently that script kept coming to mind. So I followed my instincts and it seems like many variables including financing are firming up. This would shoot 2021 in the fall out of the state of Michigan. We will be doing some exciting announcements with this project maybe around Christmas:)

We’re exploring a collaboration in AZ with a filmmaker friend and we’ll see. It is a western genre script. Speaking of the genre – I had a fan reach out this week on GHOST TOWN. He watched that film after seeing our WILD FAITH movie. He was asking for more CDI westerns so between us seeking finance and distribution partners on the Wild Faith TV series and these possible collaborations, CDI western fans might get your fill.

Outlaws

Holiday blessings manifested last week as the films saw flow from our distributor. We’ll be doing an end of the year dispersement where it applies. AFM (American Film Market) is underway and the films are being represented and sold. I have a sit down in two weeks to discuss what new platforms, territories and networks are playing the films. The business part of it all is the grit and grind that it takes to be professional. Like the accountants and legal that keep things inside the lines. I had a wonderful gift this past week from one of these individuals/companies that help allow us to do what we do. I will not bog this down with details but I really appreciate all the support staff and producers who help keep all the ships sailing. Filmmaking is a team effort and our collective artists are all appreciated.

MBF: Man’s Best Friend – The positive response via email to this film has been wonderful.  We have some of our team that will be attending the Equus Film Festival. We will await to see if any nominations fall upon us before we doing any PR. This is a great Kentucky based festival that will happen this December.

LAUREL - 2019 FILM ENTRY

Now our film is DOG themed but they have a section that is ‘Going to the Dogs’ but also due to today being the official release of THE HORSE OF MY DREAMS in Jackson, Michigan. Here is our editor/author talking about the release –  https://jtv.tv/book-event-for-horse-lovers-sunday/

LOST HEART – I had meetings with our post supervisor Dennis Therrian over the transfer of locked picture which is targeted for Jan. 1st. Our first rough cut should be done by Thanksgiving so we are getting close. Audiences will enjoy this film. This week we will start moving element art over to the distributor so they can start conceptual cover art.

With the mass of social media making things very confusing – we’ve had many people see one or two of the films and insist they must see the others. We’re going to be inviting the masses to join us this holiday season.

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So enjoy with your own family or GIVE the gift of a good story to someone else. I’m going to leave this here so I can finish up and get back to my reading. I hope you each have a wonderful day and a great week ahead. My thoughts also go out to friend/co-star Austin Two Feathers who recently lost his beloved. The entire CDI Tribe has you in their thoughts.

DJ

 


Exciting Updates. New Joy. A Few Nuggets of Wisdom

So I’m balancing my laptop as I sip my coffee and try to type. Lulu our cat has taken an interest in our new little furry boy Finn. Daphne our other dog is taking her time to warm up. It took her 3-4 days with Luke before he was totally accepted and it was a lifelong love affair from there. Little Finn has all the same courageous and brave attributes. He was his puppy pack leader. He’s slept great for two nights now and has had zero accidents. He had the outside potty down from his two visits. Play, sleep, explore and eat. Repeat as needed. It was an emotional tear to put this bundle of joy over the pain of losing Luke too soon. I joked that Luke’s ‘force ghost’ is coming to Finn and teaching him all the fun stuff as we sleep. He is his own little man but he will definitely be the new cuddle king and will grow into the protector. Even last night on the back porch Daphne was barking at the top of the stairs at whatever critter was wandering the yard to collect food. Finn ran up beside her to give his support. They shared a sniff as if to say, “I got this” and Finn bounced down the stairs first. No lack of bravery. After a hard month of loss in October the month of November is shaping up to be a thankful one.

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This past couple weeks has been extremely busy with the movie business. I remember being in the midst of the storm, working five projects with different artists. Finishing sound design, listening to musical score, VO and title credits approvals, new trailer, new posters, finalizing deals, development but before frustration could ever sit in, I felt blessed.

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I get to work with all these fellow artists creating beautiful stories. I get to watch such talented actor friends become these roles. I know the hard work that our crews gave each day so that we could assemble the pieces.  I was moved by the music that just injected the scenes with hair-raising emotion. What are these developments? A few early spoilers before the PR releases.

A plot forms

  1. The Wild Faith phase one deal is done. An actual purchase of the property will take place before a TV series moves forward. But that has to wait because as the kick off film in a new partnership/division WILD FAITH will be going into theaters in March 2019. This will be a wider release vs our limited showcase that did very well. We’ve added a new narrator that will start and end our story. He will be well-known to almost everyone and our own Melissa Anschutz got to be in-studio with him in Nashville. There is your hint:) We started delivering elements to the distributor and we’ll deliver the film later next week. The theatrical screens could be tens, hundreds or even a thousand plus as that is what is in their network. They LOVE the film and we know that this film is very timely so I hope many get to see it on the big screen. But any number of screens over our 10 or so we did on our own will be viewed as a success.DJ Perry as Jesus in THE CHRIST SLAYER
  2.  THE CHRIST SLAYER is looking and sounding so powerful. It had a great response at mipcom and AFM markets. The new poster art is beautiful. We’ll be announcing that with our release dates that will include 2/4/19 broadcast/digital, 3/4/19 DVD and national “special event” Easter theatrical showings in April. This is all being done through BMG with their theatrical partnership. I’m so EXCITED to see this film on the big screen. Model building, digital matte paintings and more make this one of the largest scale movies we’ve produced.BMG Master
  3.  We have a batch of new teasers inviting families to watch FORTY NIGHTS and already CHASING THE STAR is being add to many Christmas line ups. I encourage you to take a watch or purchase for your collection. If you enjoyed the experience leave your thoughts on IMDB.com or Amazon. Both are on Amazon Prime along with many other great platforms and networks. Screen Shot 2018-11-18 at 9.47.14 AM
  4. MBF also made an early appearance at the film markets. We’ve had major interest including in the theatrical. A rough trailer made an appearance at AFM and we’ve polished it up and will announce Tuesday when and where audiences can see it. Also the first official poster will be released. Here is the bottom half of it above. MBF was one of my, if not my most vulnerable roles emotionally. After seeing the trailer and about 30 minutes of the rough cut I think I’ve succeeded in honoring the most important people, our vets. Dog lovers will also enjoy this story because it rings of truth. So much that ANIMAL PLANET is making it one of their featured shows on “Amanda to the Rescue” on Sunday nights. I’m told it’s one of the later shows. Teaserpostcard2
  5. Development. LOST HEART. Often when I write I sometimes have someone in mind. I know literally thousands of actors and that gives good imaginative fuel  to me as a writer. That doesn’t mean that the casting always falls that way, sometimes my imagination gives the better read. But often it works out and that leaves only a few castings to find. We’ve started to get in a few requested reads. The response to the script has been very good. I had good talks about it with our distributor. I’m excited about the upcoming slate of movies that CDI will produce. The theatrical aspect will be incorporated into this new production deal. Yes. PR will be coming out on this as we enter into the new year. 2019 will be exciting. IMG_3164

My last point that can be applied to your own situations. First, vet people, companies and projects. Valuable time can be wasted from your personal or business time on unrealistic or unattainable goals. I’m an optimist for sure but no matter how high I train to jump the peak of Everest will still remain out of my reach. But a path. Many, many steps. Good prep and planning and the goal of reaching the top is possible. Others profit from your time or efforts if you make it or not. These are dangerous people and performance is key. Actions vs words. I see many more projects getting launched and finished. At my various meetings I still hear the horror stories and they often include the same names over and over. So do yourself a favor and be careful  where you put your trust and energy. This weekend while concluding some business with an executive I received this added note which I have to say made my day.

BTW – thank you for the business partnership and friendship. It’s relationships like ours that I can point to as the reason why I love what I do.

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Generations of Collective Development Inc. directors

People have often looked for an agenda in me because of my kindness. It’s real. I can be tough when required and the trick is not to be tough on a new contact because of scars from old business wounds. I am proud of what I’ve done with others in this lifetime. I hope I have many more stories to tell before someone adds a RIP next to my name. The truth is we don’t really know. So how I get to my goals is more important to me versus just getting them at all cost.  My goals will not be obtained by stepping on people or screwing people over. Don’t get me wrong. I’m not perfect. I’ve made unpopular decisions. I’ve miscommunicated before. I’ve unintentionally hurt feelings. But my actions on this path tell people I’m sincere. This is my path. Like me. Dislike me. Nobody can question my dedication to the hard path.

Furthermore, If several projects that your associated with keep having issues, is it bad luck that you keep stepping into? Or are you part of the issue as a common denominator? Passing blame is weak and poor leadership. Accountability is power, take it. We’ve had various small bumps while working on all these projects associated with several films. Any bad communication is always my bad. I spend a good amount of effort trying to keep the communication lines strong and proper. Some days it can be difficult managing but once a good flow is established things really do flourish.

Enjoy the harvest of November. Be grateful for what came to be. Reflect and take accountability for what did not. How can you make a positive change and increase the harvest next year? Do the kind of business you wish to receive.

Have a great week ahead. Watch for those PR releases.

DJ