“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” ― Sun Tzu

Posts tagged “develop

Secret of the 3 A’s, Virus Effects and More…

It is a sunny beautiful day in Michigan. I’m sipping at the coffee and reflecting on the week. Welcome to the many new readers and followers from France, Finland, Netherlands and more. We welcome you to our little weekly space to enjoy a few moments. Let’s talk first about the worldwide issue that is uniting the world in many ways. I’ve joked in the past that it would take an alien invasion to make us realize we are all one tribe. Or maybe a new virus? It did not bring out the unity as much as the panic in the USA. The toilet paper thing is crazy as if you used every square of paper you could still work your way through tissues and many paper products. The Sears catalog back in the outhouse days was tissue and reading. And lastly the cloth or jerseys of your least favorite sports team.

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We are a “want it” generation and people are afraid of being without their “favorite” this or that. How many of us eat right down to the last handful of rice or beans? Some do and would be fortunate to have a few handfuls. So eating what we had versus what we want and we could survive a year or so without shopping. Also if Americans lost a little extra body fat that could only be a good thing. I think the impulse or fear shop is just an interesting observation. I think part of it is the hustle mentality of many who survive in a capitalistic society. I saw where someone had made a fast 70k off disinfectant supplies. People flip houses, cars and just about anything with a mark up so that doesn’t surprise me. I don’t think it is polite and could have consequences but it is what we’ve been taught. Survival instinct runs off fear. Fear is a powerful instinct to help keep us alive.  When fear is controlled and channeled it can be a great motivator. Use fear but don’t let fear use you. There is a difference.

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The science behind it seems simple enough. If mass groups interact and infection happens all at once it can overload a medical system. In another light – if only one month a year people came together to procreate in nine months you could have a maternity overload. But spread out across the zodiac with babies born all year – order can be maintained. This is worse because a pregnant woman knows why she is there. With illness they have to identify and take precautions not to join the infected. It is all about spreading the flow out so that sick folks can get the best treatment by rested medical people with the right equipment. If you want a fictional peak at crisis medical watch MASH on TV. Always understaffed, under-rested, under supplied trying to save lives best they can. It is often imperfect and sloppy and the best they can do with the situation. So we the people can help by limiting our social interactions for a bit and help our medical teams. I see people really going out of their way to help others but also we see the fist-fights over groceries. So much to be ashamed and to be proud of – choose your path.

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Outside of the health aspects is the financial aspects. Many cannot avoid some social interaction and sharp declines in attendance will devastate some small businesses. One of the ways you can help our small business is when inside your self imposed sanctuary take a few days to watch the CDI films. I’ve got family and friends who haven’t seen the entire collection. This is a good time to catch up. In the film and TV production world many are getting hurt as projects take a pause. I have seen some producers make bold claims and I’m brave and honestly not afraid of the virus and myself. Do I want to be day 8 on a 15 day shoot whereas we have crew spiking fevers left and right? No. So what is the plan?

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CDI officially moved into pre-production last week on BEST YEARS GONE. This comedy/drama has been coming together and our casting and crewing talks are underway. We have WINDOW 1 shoot dates in May and two weeks out from our on-set pre-production week we will evaluate. We already have a second WINDOW worked out and we’ll move to that pending our first evaluation. Beyond that we’ll likely go up (start) 30 days after we declare that we’re moving ahead. Evaluation and caution is not about “lack of balls” as I read from one producer but a responsibility to the money people. If this person is financing his own project, risk away. So the fine line is knowing our cast and crew could use the paycheck but don’t start something you can’t finish properly.

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That said, we’re moving ahead in strength. More cast announcements this week and more to come. Yes. We are a tribe/troupe and you will find many familiar faces on a CDI film but the circle is always getting wider.

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We also just concluded a major weighing of options for another key crew member. At CDI we evaluate many attributes in our keys.

ATTITUDE is #1 – I’ve heard that so and so is the cranky piss and moaner but they are so good…don’t care. Next. To have a fighting chance at a good product you have to have a good attitude overall on set. That starts with the top and goes down. Do you just point out problems or do you contemplate and contribute solutions?

ARTISTS – Being an artists comes pride in the work, passion and not being there just for the paycheck.

ACCOUNTABILITY – We also work off accountability. If we allow a key 1st to bring a 2nd there is accountability. We want people who work smart but if they make an error they see the power of accepting that. I have to take the accountability for what everyone does on set. Even people I won’t re-hire for quite some time I see as a failure on my part…in part. I can try to create an environment to succeed within but some will still sabotage themselves.

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The 3 A’s is a good start. With a TV series looming we’re starting to increase the depth of team. All these cruiser weight films are preparing our crews for the bigger steps. I reinforce development of people versus pointing out someones flaws or bad learnt behavior. If you are a KEY development is part of what you’re teaching by example or by direct influence. I’ve allowed a few to be promoted to keys who proved by their actions they were not ready. PLEASE GO HOME, like in the Shaolin Temple:) This development is so important and also relies on good communication. Patience and a willingness to learn is another great trait to work on. I see a LOT of false confidence which screams the opposite. I try to empty the cup and learn everyday. Try it.

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We spent a good amount of time on the world situation. I will bullet point a few other notes from the week.

  • MBF was accepted into the Capital City Film Festival and that has been pushed to Summer. Our festival run might get janky with all these cancelled events.
  • MBF was up for several nominations at the ICFF in FL ‘Most Inspirational’ and People awards for the script, lead actor and filmmaking – status of fest unknown
  • Wild Faith viewing has been spiking at various AVOD sites which you watch for free and the advertisers pay. It is like streaming old school TV with commercials. Tubi I think works on this method also so if you want to watch some CDI films free by watching commercials – we still get paid:)
  • The Quest Trilogy (Forty Nights, Chasing the Star, The Christ Slayer) – I’m looking to have a ‘Trilogy Trailer’ done next.
  • CDI continues to look at film 2 for 2020 and some of that depends on launch date of film 1 – BEST YEARS GONE.
  • LOST HEART – Need to jump into end credits – we have lots going on here but most important is music and sound design. We are focusing on landing a few “exclusive windows” vs pushing theatrical. First with Goodrich Theaters filing bankruptcy last I heard and major studios holding films back, theatrical schedule is gonna be tight for the independents after all this blows over. But we have a wonderful film coming at you this late summer/early fall.
  • Want to see the film where I first met Melissa Anschutz watch “7 Stones,” my first starring role watch “In the Woods,” A found footage film shot in the Philippines watch “Darkest Night,” Shane’s first directorial feature with CDI watch “Ashes of Eden”…explore and enjoy.
  • We are about to start talks with partners and product sponsors for our next film. We’ve always appreciated the shared marketing so if you have a company and want to be involved in a CDI film reach out.

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I think I hit all the main points. I’m enjoying cleaning up the yard and office and getting ready for this year’s garden and get togethers. We’ll be restocking the wood bins to season up for next winter. The old wood stove kept the office toasty. I hope when we sit down to chat next week that things have moved in a positive place. But use this time away from the hustle and bustle to look inward. You might be wonderfully surprised by what you find. Or you can lie in your baby pool full of Purell surrounded by an igloo of toilet paper rolls in your root cellar listened to the ‘Breaking News’ – sun is shining:)

I hope everyone has a great week ahead. Be good to one another.

DJ


Production Ramble and Film Updates

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It is a chilly and wet morning here in Lansing, Michigan. It’s been a crazy balance of film and life as we move out of summer. I’ve had a string of fix-it projects with our roof, car brakes, wisdom teeth removal and my computer. Note: I did none of those things directly. The computer hard drive failed and had to be replaced. I was starting to reload files from external drives when luckily the company was able to retrieve the old data. I do have to reload my script writing software which was due for an upgrade. Add on the fact that we’re re-doing a bathroom and that adds up to a good deal of domestic work. We also added a pair of oak book shelves last week that up-ended everything in the house for two days but now looks wonderful.

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We’re working on a small narrative book video next week and that will be fun. We stepped out this week and supported Shane Hagedorn in another acting role in the Detroit area. It’s nice to see filmmakers developing and growing in their art. We met some nice people and had an enjoyable time.

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Speaking of premiere showings we have one coming on the 14th of Sept in Owosso, MI for MAN’S BEST FRIEND. Tickets go up for sale the 4th or 5th on the NCG Owosso website. Keep up with the MBF facebook page as we’ll be updating there. It is open to the public and we’ll be having my co-stars Don Most, Garry Nation, Tim Abell and David Reardon in attendance. So if you want to see a powerful film about our wounded vets and adoption dogs – come join us.

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WILD FAITH is finding an audience out there. This past week I had several people come up and tell me how much they enjoyed Wild Faith with a few having watched the movie multiple times. Next up a group of us will be traveling to AZ to attend the Wild Bunch film festival. Once we are booked we are going to invite our Yuma, AZ family and see if any want to come visit.

My dentist this past week was all smiles after he and his daughter enjoyed watching part 3 of The Quest Trilogy – The Christ Slayer. He shared some of the insights she took from the film. She GOT IT! Because she watched all three films. The movies can be watched as a stand alone but they are meant to be watched all together. So one of our goals this holiday season will be to let people know that the films are all part of a trilogy. I’ve also decided that I will be writing another biblical era film. I have one on deck now but the cost has put it a step beyond my means. But that could change as we expand our circles.

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PRODUCTION THOUGHTS

We don’t USE people – We DEVELOP people. I go into every media relationship wanting the same long time relationship I share with several of our #TRIBECDI – Composer and sound designer Dennis Therrian is a good example, he and I go back to about 1997.  In media now I hear about how ‘fluid’ people are and hardly keep a job beyond three years. Many are people who cannot deal with any conflict and need to be right all the time. Add to this that our industry is naturally fluid – in it’s flow…(Planning) few folks – (Shooting) army – (Post Work) few folks.

A freelancer has to make more good choices vs bad choices in a year or they will fail. This industry is based 100% on referrals if you’re amongst the wise. We as Indies have a small margin of error due to budget constraints. If you as cast or crew are doing what you love and YOU see the effort by production to give cast and crew a good ride while working to make a quality story. You should be supportive and loyal to the nth degree because it’s rare. For you under 25 folks you will realize. Many of you from your ‘Office Space’ cubical. Yeah… Don’t let your ego sink you. Before I sling arrows let me admit my biggest WEAKNESS. It has always been that I care about people. I truly do. I recognize that dreamer fire burning in some people. And I’ve seen people who’s willpower cannot match their dreams – let me translate LAZY.

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I can see people’s success and fail potential. I see those battles of willpower when the dream becomes hard. Almost impossible until – it happens. I’ve bet on people that they could escape their self sabotage and live their better self. I’ve won more than I’ve lost but I’ve surely lost. The TRIBE works in a very tribal way thanks likely to my CDI partner Jeff Kennedy’s anthropology courses. If you aren’t pulling your weight your peers know. They see the lack of focus. They see the attitude and that person will find themselves pushed to the outer rim. I also will state that CDI is a tribe of artists that live on the alpha end of the spectrum. They are savage in their hunger for success as an artist.

I can tell you as an older lion that surviving in this industry long term is a badge to itself. That said, I love to develop appreciate, hungry and extremely talented artists. When you take away the environment for drama and BS, which is a trap for all groups of humans gathering, these artists potential shines even more. Making great art inside a shit-storm is a hard go. You have to control your artistic studio, workshop, world, set. Do this and watch your project get even stronger. The energy when a crew believes…when they see the world, is amazing.

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I offered a script to one of our crew guys on ‘Lost Heart’…NOTE: I like my crew to know the story they are creating. Cast or crew I just would have to know what I’m selling hours of my life to. Okay…but he said he was enjoying piecing it together each day. This ‘interest’ in the art from the crew is what helps to elevates the final story.

If you prove yourself to be untrustworthy, undependable, unfocused, unprepared – you get my point. The crew will often work around you rather than with you. If your drama overly seeps into the set, they might ignore but they remember. See again as a martial artists, I see the hot set as a dojo. I mentally bow when I enter and I bow to my fellow cast and crew. We all stop our own time from ACTION to CUT and live those moments together that is the STORY. That is some intimate shit. And some artsy sounding shit at that. But it’s true.

Back to the topic, I’ve been doing this walk a good long time. I want this to keep creating and so I’m not looking for friends or social peeps, BFF’s or any of that. I’m looking for select artists whereas the Tribe see’s them as a good asset. I can say that of the cards that people have brought to the CDI table over the years to play, the best card was always loyalty. You work to create an inspiring place for artists to develop projects void of time-wasting, energy-stealing drama. That is the goal. How successful were we? We’ll let the projects tell that story as I believe the end product has a lot to do with that production energy. It absorbs into the story just like seasons when you shoot. An October movie always has a strong haunting and introspective vibe. Again that saying,  Making great art within a shit-storm is a hard go.

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I’ve been working hard to develop people because I think I knew where we were heading. I see the on-going slate of films peppered with a few TV series. That takes talent, dedication and organization. Again, praise to all the good stuff happening in our state. Back in the day there was Lynn Drzick (West Side) and Mike Kallio (East Side) and a shot gun smattering of filmmakers in Michigan. Working to TV stations at nights trying to complete films shot on FILM. Okay. I see movies on Vikings, Detroit Hustle, Firefighters, Sex Trafficking, Body Swappers…all in our state of Michigan. Very cool!

I’m going to slide out of here and get with my day. Be good to one another. Thank you for letting me ramble over coffee. I hope to see some of you Sept 14th in Owosso, MI at the MAN’S BEST FRIEND premiere showings. I’ve heard good things about the theater tests but I’m waiting to be surprised myself. Coffee cheers!

Have a great Labor Day weekend.

DJ

 

 


Getting Rolling in 2019!

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Good morning. It is 2019 and we’ve started a new turning of the wheel. The holiday season was enjoyable spending time with family and friends. I want to welcome our new readers from Israel and France, we’re so happy to having you join us. Like everyone else I’ve been planning ahead to the new year and also working hard to finish our two films THE CHRIST SLAYER and WILD FAITH for their theatrical 2019 release with our new partners. Once these get off the desk so to speak we’ll focus on getting our locked cut of MBF and increase development work.

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I hope to get theatrical locations and dates here soon but know that people are just getting back to work. The remastered WILD FAITH is having distributor poster art done and promotional trailers for social media. Same with THE CHRIST SLAYER with the promotional pieces and the poster art is already completed. This is an exciting time of what and see – but I can say, as we do final review on THE CHRIST SLAYER for credits, what an awesome job by all our CDI artists. Nathaniel Nose and Dennis Therrian really pulled it all together. I’m so very proud of our artists on all three films. As the last one readies to roll out, I only hope audiences are able to take something away from it. It is a beautiful story and everyone should be proud to have this one on their resume for a lifetime.

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Outside of film direct, I spent a good part of three days prepping for the moving of a storage shed onto our property. As a company we’ve started to gather items that make production a lot easier. I’m going to use it for storage of items from 5 gal water containers to 100 cup coffee makers. A CDI trailer will likely be the next step to be used during productions. Maybe a craft service food truck, whoa…settle down there DJ:)

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I’ve been working to help prep a friend for their first feature film directorial and of course LOST HEART development will start to pick up speed. Several discussions have taken place with this film and we have some good attachments.  “Strong drama, good humor with a dash of suspense and action – just like a good trip up North in Michigan!” We’ll start making some PR announcements in a few weeks concerning this movie.

I’m going to finish this up and get on with a few things today. I’ve got a busy week ahead and hope the same for all of you.

Be good to one another in 2019!

DJ


WINS Of the Week

Ahhhh…coffee. Awoke to a beautiful light snow that adds brightness to what has been a dark week. Drizzle and dark clouds made the week drag a touch but I had much to do. I had lots of busy work with doing end-of-year taxes on our businesses. It’s surely the “unsexy” side of the business but it’s what keeps the machine working. We continue to refine our process and I appreciate everyone that works that end of the process. I want to welcome the additional countries reading the blog. Denmark is one of the new ones and I’m sure I have my host family and friends from my soccer days to thank. The week also had both post and development work grinding hard. Let’s look at a few of these updates.

WILD FAITH

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We’re sitting at about the 70 minute mark with editing. I’ve seen early snippets and continue to release stills and behind the scenes to our website and social media sites. I’m excited about the themes we get to bring to light in this powerful action drama set in post Civil War Michigan. Once I get the business at hand underway I want to return my attention back to the series. I know that I’ve got a few business calls to return this week showing me that we have good buzz.

THE QUEST TRILOGY

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DJ Perry as Jesus in FORTY NIGHTS

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The film is almost delivered both digital and paperwork. Again why so many filmmakers fail is because you must have all your process documented. Releases and agreements allow your film product to be taken to market. I know many films stumbled because of not having the required releases. It can hurt the film but also a distributor if it gets released and trouble arises. Years ago we had a film released by one of Hollywood’s top distributors and they insisted on using some box art that wasn’t cleared. We had communications against the art because it wasn’t our artwork, which made no sense. Long short, lawsuit. We were released because of our written objections. They had to yank the title. Our film sued, won and they had to pay a nice sum. But the film could have done more perhaps if someone would have made sure releases were in order. So while a pain in the ass it is a much-needed process. But when the filmmakers are at fault that can kill a film and bring unneeded legal issues so stay on top of your business unless you are just doing it as a hobby, not for profit.

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CHASING THE STAR

Poster work for the theatrical is underway. The film is maybe two weeks from being done and we’ll mix and master everything. VFX is the final piece and once that is inserted we have a fully functional battle station. The paperwork with Bridgestone is signed and sent and I’m awaiting the countersigned agreements. Following that we should get our final street date for release. I’m looking forward to our review as a complete film. Success is when the audience can get lost in the story. I’m proud of everyone working so hard.

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THE CHRIST SLAYER

This last film has been the main thrust of development. If everything stays the course we’ll enter official pre-production this week. Casting, crewing, VFX tests, location scouting are all underway. We announced Christine Solomon who will play opposite one of our new leads Carl Weyant. We’re soon to announce a few more supporting roles this week. I’m personally excited to return to the role I started in FORTY NIGHTS. It will be my first time returning to a character although it has almost happened several times.  I’m excited to explore this other end of the spectrum. I think one of the best developments this week was the return of Chef Eddie. He’s a gourmet chef who spoiled our crew while shooting “Chasing the Star” – and I for one am happy to have him back.

FUTURE

We do have a few development projects starting to take shape that could be the projects we shoot following THE CHRIST SLAYER.

I have a few other thoughts I could ramble on but I refuse to add any negativity into the pot. I can say I’ve been extremely disappointed by several developments and happy that other neglected issues are finally being addressed. I have always had the goal to provide entertainment and to try to expand minds and hearts via storytelling. I will continue that journey and as always I invite you to join us.

Be good to one another. Talk at one another, don’t yell.

DJ


The Way of the Warrior

The last couple weeks have been an uphill march but I’m seeing the lush land beyond. Often we suffer the setbacks of our own expectations. Even more often it is our inability to see the full picture. Also having issues outside our control is another trigger for some people. I do say that if you don’t have ego armor and a constitution of steel Entertainment might not be the business for you. Now I did not say hobby as I know many people with the 9-5 who act at the community theater, dink with filmmaking or play music for fun, but as a full-blown business takes so much more. I’ve also noted that when the march is on and strong folks push to walk shoulder to shoulder with you but if things turn on you many will seek a distance. With this they are only too eager to return again when things look good. It is the character of people that counts. I don’t judge that character in times of bounty but in drought. I always like the idea of George Washington with his soldiers at Valley Forge. No shoes, food, tired, home sick…sounds like a team after a long post-production:) I think much of my success has been built upon failures. You learn from experience and put these new approaches into action. I am a warrior. Some know of my martial arts background which I no longer wear on my sleeve. To me it is a way of life, of thinking or being. I’ve got some seasoned warriors and I’ve got some new enthusiastic warriors that have joined the march. I try to lead by example and I’m happy when I see others take to this example. My path is the way of the business artist not one to being a celebrity. If the work is celebrated by others which it has been, great. Do not seek fame for fame sake would be my advice to many out there. It is a false power given by others and can be taken away as easily as given. The artistic spring a warrior draws from relies not upon anyones granting of fame.

OK. Onto some updates…

– Yesterday and today associates of mine on projects of mutual interest are being discussed and deals made. I’m excited to see how things evolve the next week in the wake of these meetings.

– A theatrical showcase of CDI films may be soon put into play with an Arts Council showing the evolution of films.

– CDI will soon have some announcements about a WEB/TV Division of CDI that will include a few pilot projects.

– “Donor” trailer should be arriving in the near future.

– “Darkest Night” is setting up for a L.A. screening for distributors late May and already we have interested parties coming to the table. Also we are in development on our 2nd associated film with GPI “The Beast”.

– “Deadly Renovations” has officially announced August 7th as our domestic DVD release date. VOD?PPV may be same day or slightly thereafter. Also new foreign sales path under way with a larger sales rep. More soon!

– Development continues on several fronts and we are gaining traction.

– “Locked in a Room” EMBRACE THE MADNESS! A May 3rd screening in Canton, MI is being set up and final editing tweaks are being made. This film from an earlier work cut reminds me if FEAR & LOATHING IN LAS VEGAS, MEMENTO and SAW had a baby:)

Other than all that I’ve been approached about another faith-film and I think I’ve got a few of those in my near future. I’ve been working with Ray (Book of Ruth) and we are close to launching a few new films there as well. Today it is a trip up North for family Bday celebration and just getting ready for a new week ahead. Things could go from ZERO to 60 real fast pending a few of these weekend meetings underway. I’m excited to share more on all that but patience must be had by all.

Keep up the good fight artistic warriors and have a great weekend!

DJ